Saturday, October 31, 2015
As businesses everywhere know, a marketing sales funnel starts with enticing prospective customers and transforming them into satisfied customers. The funnel, however, doesn’t end there, for you should also encourage your customers into inviting other people into entering the marketing sales funnel. This is possible when you’re able to turn your satisfied customers into brand advocates. Why Advocates? It’s not enough that you acquire new customers into your sales funnel if you’re unable to keep them—or worse, fail to make them encourage newer people to try transacting with your business. What ventures like yours need to do is to create a customer base that encourages the creation of new customers.
Friday, October 30, 2015
Humans, by nature, are social creatures, and are far more likely to visit restaurants recommended by friends or relatives than to stumble across these establishments on their own. Some people even go further by asking opinions of others closest to them before making a simple purchasing decision. This is why fostering glowing reviews and recommendations from satisfied customers should be considered an important element for your marketing strategy. Aside from creating content, highly-satisfied customers can be used as a secret marketing weapon for businesses, whatever industry they may be in. Integrated with social media optimization, and done the right way, customers could become brand advocates that can create high-quality content for your business.
Thursday, October 29, 2015
In this day and age, it can be difficult to make yourself heard in the crowded market. This is because of the multitude of advertisements and commercials being spread around. If you want to make people notice your brand, you’ll need to put some effort. It is possible to get some help though; these days, one of the buzzwords floating around in the marketing world is “brand advocates.” Brand advocates are people who promote your products online and offline. The neat thing about them is that you aren’t paying them anything; these are customers who are honestly and completely pleased with your product or service.
Tuesday, October 27, 2015
Advertising has always been an integral part of doing business. After all, people won’t be able to buy your products or hire your services if they don’t know you exist. The problem is, these days, it can be hard to make yourself heard among the din of competing advertising. People are bombarded by commercials daily and they have become a lot more selective in what they listen to and trust. This is even more so for what they read on the Internet, wherein a lot of advertisements on the Web aren’t always what they seem. This is where brand advocates come in.