Thursday, June 18, 2015

The Role of Effective Video Marketing in Social Media Optimization


The marketing battle will only intensify more in the coming years as the internet begins to prepare for a new era. It was just a few years ago when social media optimization revolutionized the marketing game as campaigns and platforms created image-based contents, but now the trend seems to lean more on video marketing. Just last January, Twitter, one of the leading social media sites, announced that it will make a video player accessible for its users. The catch: it will not support videos hosted on YouTube or other sites.
http://5starbrand.com/the-role-of-effective-video-marketing-in-social-media-optimization/

Wednesday, June 17, 2015

Hiring an SEO Consultant to Give Your Online Business a Shot in the Arm


The trend of more searches being conducted over mobile devices cannot be discounted. Search engine giant Google recently confirmed that searches on mobile devices have already eclipsed desktop searches, based upon analysis of searches originating from ten countries including Japan and the United States. If your business needs to be more mobile-friendly while still securing the higher perches on search results pages, put a skilled SEO consultant like one from 5 Star Brand on your case.
http://5starbrand.com/hiring-an-seo-consultant-to-give-your-online-business-a-shot-in-the-arm/

Tuesday, June 16, 2015

Digital Marketing Strategies to Create More Buzz for your Food Truck


There’s no denying that food trucks have become a strong part of the community atmosphere and people want to dig into something new. The 2014 indie movie Chef starring Jon Favreau even teaches food business operators some lessons about following their passion – and being better at serving mouth-watering dishes. If you are doing great running a food truck but the marketing has not been well executed, a professional digital marketing company such as 5 Star Brand can help turn things around.
http://5starbrand.com/digital-marketing-strategies-to-create-more-buzz-for-your-food-truck/

Tuesday, May 12, 2015

Automated Sales Funnel, Part 1 of 6: Both Short-Term And Long-Term Lead Sources Required


Effective marketing funnel automation can greatly help any company seeking to boost its lead conversion with minimal effort, and online marketing companies like 5 Star Brand can easily implement the strategy for your business. Be warned, though; not every sales funnel will produce overnight results. An automated sales funnel must start with lead generation and that can take time to produce any visible results. The purpose of automated sales funnels is to nurture potential customers through the stages from initial contact to making a purchase, and beyond that to becoming repeat customers and ambassadors of your brand. Your marketing campaign needs to start off by making potential customers aware of your business before the automated funnel system can guide them through the further stages of the marketing process to convert them to paying customers.
http://5starbrand.com/automated-sales-funnel-part-1-of-6-both-short-term-and-long-term-lead-sources-required/

Monday, May 4, 2015

Continuing as the Prime SEO Consultant Company and Marketing Services


Here at 5 Star Brand, we take great pride in our company’s status as a full-service digital marketing firm and SEO consultant. This is why we are always on the lookout for high-quality additions to our suite of products and services. On that note, we are happy to announce that we’ll be starting to offer video marketing services to our esteemed clients. We’ve made the decision to provide this kind of service because there is good evidence that the online community is shifting continuously to the video platform. For instance, Marketing Digest presented how the social media giant Facebook sees a coming shift to video this year (found at this link: http://marketingdigest.com/facebook-foresees-shift-video-2015/).
http://5starbrand.com/continuing-as-the-prime-seo-consultant-company-and-marketing-services/

Wednesday, April 29, 2015

Utilizing Social Media Optimization to Transform Leads into Customers


Sending e-mails with personalized content tailored to a certain person’s needs is just one of the many strategies you can use to turn your leads into customers. Implementing social media integration, with the help of marketing and branding experts from companies like 5 Star Brand, can also help in creating a strong relationship between you and your audience, which is the main aim of lead nurturing. Reaching out to your audience by utilizing e-mails, social media, and other channels such as your website and your blog is one way you can provide an integrated experience with them, and ideally entice them into becoming your customers in the near future.
http://5starbrand.com/utilizing-social-media-optimization-to-transform-leads-into-customers/

Friday, April 24, 2015

Latest Digital Marketing Trend: Join the Mobile Web Design Movement


The importance of an online digital marketing campaign being up-to-date with Google’s standards cannot be overstated. These updates change how websites are ranked, and being rated high on the world’s most popular search engine is something that every business wants. That’s why if you haven’t made your site mobile-friendly yet, now would be the best time to do so. As of April 21, Google has decided that being easily accessible to mobile devices will be a ranking signal for websites. Any website that doesn’t have this characteristic will obviously be trumped over by those that are. This “mobilegeddon” is a distinct sea-change in how sites are ranked and is sure to influence rankings. Sites that aren’t mobile-friendly will receive penalties from Google.
http://5starbrand.com/latest-digital-marketing-trend-join-the-mobile-web-design-movement/